About Us

Hello,

My name is Shemuel Yeshurun, founder of Freechair.
I'm married and the father of two amazing children.

I have always been fascinated by movement, first as an athlete (triathlons) and later with more gentle types of movement (such as Chi-Gong, Feldenkrais and yoga) that enchanted and inspired me by their effect not only on the body but on my whole being.

I'm a certified teacher of the Feldenkrais Method - an educational system focused on enhancing movement potential.

I'm a strong believer that "where there is movement, there is life".
Based on this philosophy, I've explored the various possibilities of bringing movement into places where being static has become the norm. This is how I began to develop products that encourage movement.

Over the past several years I've focused on the issue of sitting, more specifically on how to incorporate higher alertness and presence into it
The more research I conduct on dynamic and low sitting, the more convinced I am of its many advantages, as well as the lack of awareness that exists today to the many benefits it offers. That is why I founded FreeChair.

FreeChair's mission is to spread the message of low and dynamic sitting to as many people as possible and provide products that allow people to put this information into practice in their daily lives.

As the founder of FreeChair, I have taken it upon myself to revolutionize the culture of sitting, leading to a healthier, more peaceful and balanced life.
Freechair is committed to fairness and the highest quality service, as well as conserving the planet during production and distribution of the product.

Contact Shemuel